What's the Best Meme Size for Facebook? Square, Portrait and Link Previews
A meme that gets cropped in the wrong place loses its punchline. If you post on Facebook, a little knowledge of image sizes saves you from that. Here are the sizes that behave, and why we default to square.
Facebook changes how it lays out feeds from time to time, so treat these as safe defaults rather than strict rules.
The short answer: square, 1080 × 1080
A square image at 1080 × 1080 pixels is the safest choice for memes. It displays well in the main feed, inside groups, in group chats and when someone else shares it on. Nothing important sits in a spot that gets cut off.
That’s why every meme made with PolliesLOL is a 1080 × 1080 image.
The other sizes you’ll run into
| Use | Typical size | Notes |
|---|---|---|
| Feed or group post | 1080 × 1080 (square) | Safe in most places |
| Tall feed post | 1080 × 1350 (4:5 portrait) | Takes up more of a phone screen |
| Link preview | 1200 × 630 (about 1.91:1) | The image shown when you share a web page link |
| Wide image | 1200 × 630 or wider | Often shrinks on phones, so keep text large |
The link preview size matters when you’re sharing a link to something, not uploading the image yourself. If you upload your meme directly, square is the one to use.
Keep your caption away from the edges
Different screens crop and round image corners differently. Leave a comfortable margin around your text, and keep the important words out of the outer edge of the image. A caption that sits close to the top or bottom is the first thing to get clipped.
Image format and quality
- JPEG is fine for memes built on photos. It keeps file sizes small.
- PNG keeps text crisper if your image is mostly flat colour and type, but the files are larger.
- Avoid screenshots of screenshots. Every re-save softens the text. Download the original and upload that.
- Don’t stretch. If an image looks squashed, the aspect ratio was changed somewhere along the way.
A quick pre-post checklist
- Is the image square (or deliberately portrait)?
- Can you read every word at phone size?
- Is there breathing room between the text and the edges?
- Did you upload the original download, not a screenshot?
If you want a meme that’s already the right size, make one in the creator. You get a 1080 × 1080 image every time, with nothing to resize.
Size sorted? Next, make sure the words are worth reading: our guide to writing captions that get shared is a good place to start.